Wizz Selvey is a brand and retail expert.

For her re–launch as Wizz&Co, her clients include retailers, global and indie brands. Wizz wanted a disruptive identity that would be exciting and groundbreaking; just like the brands who she works with. Themes of elegance, movement and playfulness needed to be conveyed throughout her brand identity.

For Wizz&Co’s logo and logomarque, we made a custom font that communicated the groundbreaking aspect of Wizz’s practice. She breaks the boundaries of what’s possible within the beauty industry, however, she is also trustworthy and reliable, so the font had to both be elegant and disruptive. Gradient backgrounds hint at the theme of brewing ideas. The left displays some work in progress for the font alone.

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Made in collaboration with Typographer Marie Boulanger.

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Logo Marque Logo Type

Brand Book

For all branding projects, we compile all of your brand assets into a guide that you and your team can refer to again and again. We share them with you at the end of the creative process, along with a clearly labelled filing system, containing all of your assets.