Content is Queen

Everyone knows how important it is to stand out online; now more than ever.

Today we're here to tell you about Content is Queen, a podcast agency and club for podcasters, who are a club with a community made up of women, BAME and LGBTQIA+ people who can connect, create and collaborate using audio storytelling.

They got in touch with us just over a year ago when they needed alignment on their brand values, a clear and compelling brand identity, a consistent website and social media design. It's been nothing short of inspiring to see how in just under a year, they've grown from a small brand to a leader in their field. They have a podcast recording studios at Somerset House and in Peckham. They went from 2 employees to a small team of 6. They're now 5-figure business and are sponsored by Audible.

If you're curious about what we mean with 'Storytelling Through Design'–here's more on the creative process:

STAGE TWO

We worked closely with the founder and communications manager to think about what catagories would work for their vision for both Content is Queen as well as their podcast––Wanna Be–which supports people who work for and within the creative and entertainment industries. Based on stage one, we established a good system for typography, colour and imagery that would tell their story. Following that, we defined and and created a clear system for their social media templates. Once all was approved, we worked with the newly established visual identity to create the wireframes, logotype, social media guides and brand guidelines so that it would be easy for them and their (then future) team to could edit and create good quality visual content without us.